Monday, 5 January 2015

A Very SFW Look

Last night I worked on a look that is VERY safe for work (SFW). It isn't a "no makeup makeup" look, as there are clear indicators of makeup! It's professional and polished, but has some colour in the eyes to make a lady happy. 

Changes to Makeup Over Thirty - Daywear
I'm finding out that it's important to recognize that makeup needs change as we get older, just like skincare, fashion, shoes (I don't know about you, but my 5" stilettos haven't been used in ages!) and so many other things. We are moving up the career ladder and what a 25 year-old entry-level woman can get away with isn't appropriate for 35 year-olds who are rushing from meeting to meeting. 

Polish and professionalism is where it's at on a day-to-day basis and I'm going to talk more about that in an upcoming video.  However, what are we to do with our huge collections? Here are a few suggestions:
  • Toss makeup that has been open for more than two years. If you love it and it's old, replace it.
  • Curate your daywear collection. Keep products that are your holy grails (i.e. pieces you replace over and over because they work so well for you). 
  • Take the time to find your holy grail foundation. Having a perfect match and formula is essential to a polished look. 
  • Invest in mid/high-range products for day-to-day. Brands like Hourglass, Guerlain, Tarte, Make Up For Ever and most high-end designer brands (Tom Ford, YSL, Dior, etc) produce makeup that is timeless, polished and usually OK for sensitive skin. Most can be purchased at Sephora. 
  • Drugstore brands often produce terrific makeup (Wet N Wild. I'm serious!) but I generally use these products for fun or eye/lip liner. NYX is the exception. If you're on a budget, NYX has everything a lady needs. 
Let me know what you think of this look, and please share your own experiences in changing makeup as you moved forward in your career. I'd love to hear from you!

Product List
*(HG) = my holy grails

Benefit The PoreFessional (t-zone) (HG)
Smashbox Photo Finish Primer in Green (redness reducing)
Hourglass Immaculate Foundation in Porcelain (possible HG, but I love my MAC!)
Jurlique Rose Finishing Powder

Physician's Formula Bronzer in Light Bronze
Fusion Beauty Blush in Crave (linked because not many people know about this brand)
Benefit Girl Meets Pearl highlighter

Urban Decay Eden Primer Potion
NYX Milk crayon
Coastal Scents Revealed 2 Palette (most of the matte pink colours)
Maybelline Eye Studio gel eyeliner in Charcoal
L'Oréal Voluminous Butterfly mascara in Brown Black (HG)
ELF Brow Kit in Dark

NYX lip primer crayon
NYX lip liner in Natural (HG)
Chanel Rouge Allure lipstick in 81 Insouciante

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